Fashion brands

Celebrate the Year of the Tiger with these luxury fashion brands

New year new me? Celebrate the Year of the Tiger with these stunning pieces from various luxury fashion brands, from Louis Vuitton to Dior, we’ve got you covered!

First it was a leopard, then it was a snake. These iconic prints were once worn and adored by everyone from the Duchess of Cambridge to American socialite Kylie Jenner. This year, the luxury fashion world introduced its latest animal to attack everyone’s wardrobe.

Known as the largest and most distinctive member of the feline species, the tiger permeates the folklore of the ancient world, where its fierce beauty and hunting prowess evoke attributes such as courage, ambition and leadership. It is an emblem of dignity, ferocity and courage.

If you thought the overdone animal print bling was over, you’d be dead wrong: 2022 belongs to orange and black stripes and to ward off any bad jujus from 2021, you better believe that’s the way to go.

THE PRECIOUS TIGER BY LOUIS VUITTON

Celebrating the year with a number of stunning looks, Louis Vuitton added a rather whimsical twist to its Precious Tiger capsule collection. Paying homage to the Year of the Tiger, the French luxury fashion brand has launched a select edition of gifts associated with a short film to celebrate the holiday. Directed by Oscar-nominated filmmaker Roman Coppola and starring Chinese actress Zhou Dongyu, the film presents a dreamlike wanderlust associated with the House’s noble heritage. The tiger motif appears on a range of textiles, jewelry and even luxury homewares – from luxury leather to Precious Tiger beanies, Louis Vuitton’s Lunar New Year collection features the full range of limited-edition pieces.

BACK TO THE STRIPES GAME BY BURBERRY

Another luxury fashion brand that has rolled out a star-studded Lunar New Year campaign is none other than British luxury fashion house Burberry. The Maison’s festive capsule features the iconic tiger stripes on popular styles like its Lola and Olympia bags. The campaign features Chinese models Liu Bingbing, Liu Chunjie, Wang Xiangguo and Yang Ling and is shot by photographer Feng Li. The tiger is also featured on men’s and women’s ready-to-wear alongside a print TB Monogram enhanced with orange, a nod to the founder of the British house, Thomas Burberry. The looks are matched with accessories from the collection such as cashmere scarves and sneakers.

THE WATER TIGER BY DIOR HOMME

Continuing the dialogue initiated between the House’s artistic director Kim Jones and the famous American painter Kenny Scharf for the Dior Homme Fall 2021 show, Dior unveils an exclusive capsule for the Lunar New Year. In homage to the Chinese sign celebrated this year, the Water Tiger. Scharf offers a rather original reinterpretation of the emblem, at the heart of a collection bursting with joyful energy, just what we all needed to start the year. This irresistible pattern transforms into prints, embroideries and patches that will appear on shirts, sweaters, denim pants and down jackets; all seasonal pieces sublimated in a palette of blue, white and red – all the lucky colors dear to Chinese culture. The feline also punctuates the line’s accessories, including men’s jewelry as well as the iconic and unforgettable Dior Lingot 22 and Dior Lock bags. The tiger is also present on the B27 sneakers in a gray leather version.

BRAVE, VIGOROUS AND ACTIVE BY FENDI

As tradition dictates, symbolism plays a central role not only in Chinese New Year celebrations, but also in the details of the clothes one may choose to wear during the festive season. Italian luxury house Fendi celebrates the start of the Year of the Tiger with an exclusive capsule collection that embodies the courageous, vigorous, active and enthusiastic personality of those born in the year of the member of the genus Panthera. Adding a vibrant twist to the Maison’s signature elements, the exclusive Fendi 2022 Spring Festival capsule collection featured an orange tiger print animal motif, inspired by the Siberian tigers found in the northeast region of China.

The tiger print also took center stage in the collection, embroidered on the new Fendi Match sneakers for women and men. The sleek monochrome black shirts and skirts with the FF logo echo the men’s collection, which featured a black and gray gradient variation of the iconic monogram. Appearing in print, the gradient FF logo has been applied to formal suits and casual styles such as denim jackets, long-sleeved sweatshirts, knit cardigans and relaxed pants. Sporting a darker colourway of red and black, the men’s collection also offers a trendy selection of leather goods and accessories. Singer-songwriter Jackson Wang and dancer Joni were tapped for the campaign, both dressed head-to-toe in the exclusive capsule collection.

THE GUCCI TIGER BY GUCCI

Step into yourself stronger and bolder this year with a stunning collection of bold prints and pastels. Taking a more literal meaning when it comes to celebrating the Year of the Tiger, Gucci introduced the Gucci Tiger collection featuring real tigers (although they are pictured separately) photographed by Angelo Pennetta and designed by the director artistic of the House, Alessandro Michele. The collection features a wide selection of ready-to-wear pieces ranging from outerwear to denim and accessories featuring various interpretations of the animal and a reinterpretation of a late 1960s archival design by Vittorio Accornero, who previously created Gucci’s signature Flora design for the upcoming gift. season.

A tiger and the inscription “Gucci Tiger” are found as patches on jackets, jeans and sweaters, accompanied by a multicolored maxi monogram, Interlocking G or the equestrian-inspired Web stripe. A huge range of sweatshirts and t-shirts feature the tiger and logo elements in various iterations. On some pieces, the tiger is painted by hand or applied as a patch made with artisanal techniques of crochet and embroidery, making these styles unique. Prints, patches and embroidery can also be seen on the silhouettes of iconic shoes and bags, often combined with the GG monogram. The watches featured also deserve a special mention because for the first time the design is eco-friendly in every way, from the recycled steel case to the dial and strap made from the brand’s animal-free demetra material, made primarily from sustainable, renewable materials and bio-based raw materials.

Fun fact: Since February 2020, the brand has supported wildlife through the Lion’s Share Fund, which raises funds to protect endangered species and their natural habitats.

TIGER IN WONDERLAND BY SALVATORE FERRAGAMO

Another luxury house presented its vision for the Year of the Tiger, Salvatore Ferragamo presented the Tiger in Wonderland campaign. The Maison worked with Chinese artists Sun Yuan and Peng Yu to create unique and stunning prints inspired by the 2022 Zodiac Tiger, exclusively for this particular collection. In homage to the brand’s long history of uniting art and culture, the Italian luxury house continues its commitment to working with artists from all disciplines. Heritage and urban modernity finally come together, creating nimble and bold looks for everyday beauty.

As a key element of the collection, the tiger print is used in the Chinese New Year collection silk scarf and the Ferragamo Studio Bag, displaying oriental charm and modern sophistication, composing a celebration of the Chinese New Year. future. While red adds a festival touch to the Chinese New Year celebration, the Trifolio handbag was made in red – like the latest version, conveys the warmth of spring, while Chelsea boots become the visual center

BOLD AND BRILLIANT BY BOTTEGA VENETA

It is traditionally a season of celebration, prosperity and indulgence, whether in food, money or clothing. This year we’re ushering in the Year of the Tiger, and while we’re still restricted by COVID-19 precautions, there’s no better time to show off your fashion chops when visiting relatives and friends. friends and attend reunion parties – per standard operating procedures (SOPs) of course. A symbol of success, health and joy, Bottega Veneta celebrates the Lunar New Year in orange.

The Italian luxury fashion house’s iconic bags have been dipped into the signature palette, all to celebrate the Year of the Tiger. Marking the start of the year, everyone’s festive looks can be punctuated by the Maison’s range of powerful accessories, many of which shimmer with bold orange textures. From the latest “It Bag”, the Cassette to the timeless Arco bag, it will adapt to all styles and will turn heads as soon as you get out of your car. Alternatively, if you’re looking to really stand out from the crowd and add even more glamor to your wardrobe this season, look no further, choose one of the striking orange ready-to-wear pieces that Bottega Veneta has to offer. has to offer.