Fashion brands

Aje Boutique, Matteau, Faithfull, Matin Studio

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  • I am quietly obsessed with Australian fashion brands. It might have a little something to do with summer dresses being my absolute favorite fashion item, but make no mistake, Aussie brands offer so much more than a great vacation capsule wardrobe.

    Brands such as Aje and Bondi Born have branched out into second-hand clothing, tailoring and outerwear for the colder months, making them perfect all-rounders. So I thought I’d share my must-have Australian fashion brands for you to fall in love with. Remember that their seasons are the opposite of ours, so if you’re shopping directly from their websites, it’s good to plan a few months in advance.


    Matteau’s philosophy is “less is more”. He designs items that are meant to last a lifetime, rather than being thrown away with the seasons, whether it’s the ultimate black triangle bikini or a flowing summer dress. The design process is also considered, with a priority on sourcing materials from regenerative, organic, renewable and recycled sources, with a commitment to fostering biodiversity through our material choices.

    MATTEAU The Voluminous Folk organic cotton and silk blend maxi dress – £483 on Net-A-Porter
    This Matteau dress is made from organic cotton and mulberry silk, so light and soft on the skin. It has a voluminous silhouette and airy pointelle trims that trace the lightweight sleeves.

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    Bondi Born

    Launched during Australian Fashion Week 2019, BONDI BORN is inspired by contemporary Australian style. Founders Dale McCarthy and Creative Director Karla Clarke create premium swimwear and summerwear backed by an uncompromising commitment to quality, ethics and sustainable practices.

    The label sources only the highest quality eco-certified fabrics from the world’s leading factories and manufactures each garment using high-end local craftsmanship in Sydney. Its swimwear is recognized worldwide for its clean and elegant silhouettes, carefully cut from our unique and technically advanced swimwear fabrics that enhance and flatter the female form.

    BONDI BORN Colourblock Marley Swimsuit – £260 at Harrods
    The label forgoes unnecessary detail, styling the piece with a cinched fit at the waist, square neckline and color-block design to ensure high-end poolside style.

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    Founded in 2008 by best friends Adrian Norris and Edwina Forest, Aje is one of Australia’s contemporary fashion brands offering a curated mix of effortless essentials and standout second-hand pieces, each designed with a luxurious sensibility. The design duo are founded on their mutual love of the arts – Adrian trained at the famed Liceo Artistico Venezia Venetian and Edwina held a position as fashion leader RUUSH – creating collections recognized for their signature pieces, the use of volume, raw edges, hand molded hardware and unique details.

    The label’s latest offering, ‘Sequence’, is inspired by the concept of mathematics in nature, based on the butterfly effect or ‘chaos theory’; inspiring prints of cascading flora, butterfly-like details constructed in linen and silk blends and organza. Hand-painted cascading ombres, precise cutouts and elaborate pintuck pleats in large silhouettes – pieces designed for the wearer to make waves in their lives and the lives of others.

    AJE Frequency Cutout Cotton Midi Dress – £350 at MatchesFashion
    Aje’s pastel-pink Frequency dress is cut from airy cotton with a ribbed bodice and a flattering cut-out waist accented by neat pleats.

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    Lee Mathews

    Lee Mathews started her eponymous womenswear brand in 2000 with the belief that she should just do good things. Driven by the philosophy of designing garments that resonate deeply with people’s lives, Lee Mathews offers seasonal mainline, workroom and accessory collections with an emphasis on quality, craftsmanship and integrity of design. Lee Mathews is based in Sydney with four Australian outlets as well as a flagship digital site online.

    LEE MATHEWS Bryant Striped Shirt – £208 at MyTheresa
    Cut to an oversized silhouette with a cuffed hem and an oversized patch pocket, it has a shiny sheen and stripes to the sleeves.

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    True to the brand

    Founded in Indonesia in 2012, Faithfull the Brand – one of Australia’s best-known fashion brands – weaves care, quality and authenticity into its fabric. From day one, co-directors, Sarah-Jane Abrahams and Helle Them-Enger have collaborated with Bali’s finest makers to create their handmade garments, and have continued to live and work closely with their community. local since.

    At the heart of the brand are carefully crafted designs that evoke a sense of summer and a spirit of travel. Faithfull is known and loved for its vintage-inspired prints, flattering shapes and unique pieces, designed for sun-seekers and romantic dreamers.

    FAITHFULL THE BRAND Eridani Layered Print Linen Shorts – £169 at Net-A-Porter
    Perfect for days at the beach or adventures around town, Faithfull The Brand’s Eridani Shorts are layered to look like a mini skirt through the front. It’s made from airy linen and decorated with a Vadella print, named after the cove in Ibiza.

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    Morning Studio

    Paying homage to an Australian family heritage of ragpickers, MATIN’s effortless, grounded and French-inspired design direction was born out of a simple desire to create wearable, stylish yet casual, Australian-made clothing for the modern woman.

    Founded by Michelle Perrett in 2015, the MATIN vibe is shaped by the brand’s family heritage and longstanding involvement in the Australian fashion industry. Immediately enlisting her daughter, Jacqueline Perrett as brand manager, Michelle’s family influence is strongly intertwined in MATIN; of the French name, with the choice to produce locally with Australian manufacturers.

    The mother-daughter duo meticulously constructed MATIN to reflect an Australian and French attitude to clothing; there’s a sense of relaxed elegance, languid seaside silhouettes paired with bespoke Parisian sophistication.

    Embroidered Mini Dress – £358 at Matin Studio
    This dress transcends the seasons with loose sleeves and a slight v-neck, making it a perfect dress to wear from summer through the cooler fall months.

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    Co-founders Deborah Sams and Mary Lou Ryan created Bassike in 2006 with a vision to create luxurious, wearable everyday pieces – for men and women – designed to work just as well in a structured wardrobe as they do with a pair of sneakers. The Bassike philosophy centers on high quality design and construction with a commitment to sustainable manufacturing. Bassike is proud to support local Australian industry by ethically producing its organic swimwear and mainline collections in Australia.

    BASSIKE + NET SUSTAIN two-tone cotton poplin halterneck maxi dress – £365 on Net-A-Porter
    Local craftsmanship is at the heart of Bassike – by manufacturing its collections in Australia, the brand is able to ensure fair wages for its employees, oversee production and minimize its carbon footprint. This dress is crafted in two-tone cotton poplin and features a halter neck with straps.

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